Category Archives for Marketing

Small Business Marketing Videos – Who Needs Them?

Photo Source Small Business Marketing Videos You may have thought to market your business by making T-shirts, creating social media accounts, business cards, flyers, etc. — but, have you thought about small business marketing videos? Do you know the potential sales that can be generated by this strategy? I’m here to explain why you should […]

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Marketing for Service Businesses: Key Tactics

Photo Source Marketing For Service Businesses 101 Marketing the services provided by your business is a necessary step that you need to take. You will likely not have any success without marketing and promoting your service offerings. Some people fail with their small business, because they expect customers to just walk through their door without […]

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How To Market Your Business Online

There are many approaches as to how to market your business online. A lot depends on your strategy, budget and the other resources you may have access to.There is no such thing as free marketing, but you can do a good job of marketing your business with a low budget in affordable ways. Now a […]

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Developing a Content Marketing Strategy

Creating a content marketing strategy is the first thing you should tackle prior to any other tasks being performed in your online marketing campaigns. Once this high level framework is in place it is time to then proceed to decompose it down into detailed plans, which will deliver your objectives. Strategy and detailed plans are […]

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Google+ For Business

Google + For Business Google+ is an underutilized social media platform that has many great features. The majority of the owners of small businesses are not aware or not capitalizing on the potential Google+ has for marketing their business. Not only does the platform have pretty much everything that Facebook  offers, it also comes with […]

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The 5 Things You Need To Know About Story Telling In Marketing

This article from Sonia Simone, written for CopyBlogger resonated with me. Stories are a part of everyone’s childhood psyche. From the time you could walk your parents and family recounted stories and fables to you, holding you spellbound and delighted. It may seem like marketing for your business has nothing to do with story telling,but […]

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Video Marketing – Stand Out Or Step Down

Marketing with Video Is Not Just For Big Companies Just wanted to share an info graphic I created on Video Marketing. It is time for small business owners to get up to scratch with what video marketing can do for their business. You can generate leads and traffic if you create and publish videos to […]

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Brand Yourself To Stand Out In Business

Branding your business and differentiating your services/products is critical if you want to not only survive but thrive in todays market place.

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SEO To Rank Higher In The Search Engines

It doesn’t matter whether  you’re a small one person business or a multi national conglomerate, we all have the same question when it comes to the internet; and that is   “how can I get my website a higher rank in the search engines?” It’s a simple question – a pity the answer is a […]

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Tips On Creating An Effective Website

Even though there are millions of websites in the World Wide Web and more being added every day, the majority of them do not adhere to the simplest of formulas for keeping their visitors engaged. Not only do you want engagement, you want those visitors to come back for more on a regular basis. and […]

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