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If you have an existing customer base to market to, there is a very simple way to grow your business other than chasing new leads, and that is customer retention. Of course you need new, fresh, ideal leads being generated on a regular basis going forward. But it shouldn’t be your only focus. 60 to […]
Continue readingSmall business development can seem daunting at times. You definitely don’t have all the answers and it can be hard to ask questions of those around you. It always pays to take the time to ask the hard questions so that you can find the best ways to cultivate your business. Whether it’s small business […]
Continue readingThe Best Small Business Tools for 2017 Whether you are starting up a business or already are running a business, there are an unlimited amount of small business tools out there for you to use. If you are looking to create growth in sales or innovation, increase your profits, or retain customers there are tons […]
Continue reading7 Tell-Tale Signs Of A Failing Business Thousands of businesses die out each year, but most business failure provides signs. If you fear that your business is failing, you need to take a look at the warning signs. From a declining market to poor management , you may be experiencing some of these signs. The […]
Continue readingEffective Time Management Strategies for Entrepreneurs As an entrepreneur, you know that there is never enough time in the day to do everything you want to get done. It may seem like your “To Do” list is ever-growing and that your “Done” list is extremely smaller than you thought it was earlier in the day. […]
Continue readingYour personal branding is a critical component of your overall business strategy. There is a lot good material written on branding and sometimes it can get very complex. Simple is good! So I have created a very basic set of questions to start your journey of defining your personal brand. Some of the important objectives […]
Continue readingStreamlining our productivity in business is critical. Quite simply, the longer something takes (whether that is service delivery or product creation) the more it costs. By shortening the timeline for producing an offering, there are cost savings in the labour component and other overheads. This is especially important for what is viewed as commodity type […]
Continue readingMost people devote more energy to avoiding risk or loss than pursuing the path to success or gain. From a very early age, we are taught that failure is something to be avoided. Our education system rewards those that do not “fail”. Unfortunately, this thinking makes us recoil from any endeavor that may lead to […]
Continue readingFour Questions To Increase Sales Revenue All businesses want to increase sales revenue – as long as those revenues are profitable. Have you ever had a situation where you have felt pressured to lower your price for a service to avoid losing the sale? Discounting has its place, but as an ongoing strategy for most […]
Continue readingCustomer Retention Strategies The way to grow a healthy business is to optimise the customer experience and implement customer retention strategies to keep your hard won customer base. You would also be consistently adding to that base. Good businesses value their customers and go to great lengths to build systems to ensure they stay for […]
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