The Benefits Of Having A Business Mentor

Mentors are crucial to the success of a new business. A business mentor is an experienced business person who already has gained valuable experience navigating through the treacherous waters of opening and maintaining a profitable enterprise. Their expertise includes everything from soliciting investors to designing advertising campaigns that will go public. Success isn’t only the […]

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Fast Track Your Success With Business Mentoring

Are you ready for business mentoring? You can tell if you are if you have some of the following “symptoms”: Your passion  for your business is a huge driver in your life You have loads of ideas but don’t quite know how to implement them You have a vision of your business being larger and […]

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Grow Your Small Business By Being Different!

Most new businesses are clones of similar businesses. They offer the same products and services and compete using the same approach as their market competitors. They divide up a limited market between them. If the barriers to entry into the target market are low, many new businesses will start up,  causing competition to be so […]

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Triple Your Potential Prospects With Alliances, Joint Ventures and Referral Networks

The above diagram represents one of the most powerful business building tools you may ever utilise. if you’re already utilising this approach Then you already aware of the power of joint ventures, alliances, and referral networks. Yes, it’s just a simple diagram, but don’t underestimate just what this structure can do for you and your […]

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Do Small Businesses Need Awareness Campaigns?

Are awareness campaigns necessary If you are a small business or independent professional trying to grow revenues and keep your nose above the water line? Well, let me answer that with another question. Do you want prospects to be aware of your business or to in fact buy your goods and services now? I believe […]

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Focus Creates Effective Small Business Marketing

It’s exhausting to try and be all things to all people. That’s exactly what many small business owners are doing by not defining their target market clearly enough. Not  being targeted and focused on a group of prospects creates confusion and indecision about where you put your marketing energies. Defining your target market, the profile […]

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Business Coaching – A Last Resort?

Business coaching is not something you should consider to save a failing business. Many small businesses run into trouble and decline to a point of no return. There are many reasons for this, such as, the business runs out of money, the growth has been too explosive and management cannot handle the operational aspects of […]

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The 3 Step Soft Sell

When it comes to making a sale we can all get a little excited. That excitement, unfortunately, can work against us by scaring off our prospect. Prospects (just like you and me) do not like to be put under pressure ina selling situation. They become very creative with their objections and reasons for not committing […]

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Personal Productivity And Its Effect On Profitability

There is no getting away from it. Your success whether in business, sport or anything else you care to name is in large part dependent on how effectively you manage your time. By managing your time I don’t mean increasing the amount of hours you spend wading through emails or getting up three hours earlier […]

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How To Advertise Effectively

If you’re thinking of placing a magazine or newspaper advertisement for your business, then consider testing its effectiveness before you go spending your hard earned money. Too many businesses waste precious dollars on expensive advertisements without knowing whether they will prompt readers to respond at all! Now when creating a great advertisement (a direct response […]

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